Live webinar · Kokoro × Vivactis

From Lab to Market

AI-Powered Sales Strategies for Life Science companies.

Sales strategy is not something you put together two weeks before launch. One hour on positioning, targeting and a live acquisition funnel, with the AI that makes it fast enough to actually run.

Date Wed 7 October 2026 Time 12:00 – 13:00 CEST

Online · Replay sent to everyone who registers.

Reserve your place

Free to attend. Limited to 150 seats.

What you'll take away

Four things you can apply the week after

Start before the launch

Why a sales strategy built two weeks before product launch has already lost, and what the right runway looks like.

Positioning and targeting

How to define who you sell to in life sciences, and narrow it down to a list you can work this quarter.

A funnel, demonstrated

A concrete acquisition funnel walked through live, stage by stage, with the numbers behind each step.

Enrich and produce, fast

Targeting, data enrichment and marketing assets — the AI workflow that turns a plan into outbound the same week.

Agenda

10 min Life science sales tactics, at a high level

10 min The key message for startups: sales strategy is not prepared two weeks before launch

15 min Positioning and targeting: how to define who you sell to

15 min Demo of a concrete acquisition funnel

10 min Taking action: target, enrich and build marketing assets quickly

Q&A Live questions, until we run out of time

Speakers

Samuel Braniste Kokoro

Thierry Weber Vivactis Switzerland

Built for commercial, marketing and medical affairs leaders in biotech, medtech and pharma services.

150 seats. One hour. No slideware.

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